Lifetime case study - Keeping it in the family

What made you decide to become a personal trainer?

I have always had an interest in sport and fitness, enjoying an active lifestyle since I was little. I started working as a Lifeguard at Virgin Active and it wasn’t long before I realised that it wasn’t poolside but the gym floor where I wanted to be, so I spoke with my manager who was very supportive and enrolled me on my Level 2 and Level 3 with Lifetime.

Once I had qualified, my sister took over my Lifeguarding position at Virgin Active and followed in my footsteps, completing her Personal Training Diploma in 2011.

Why did you choose to study with Lifetime?

Virgin Active is one of Lifetime’s corporate partners and so the decision was actually made for me! That said, I did study for my Ante and Postnatal Exercise Course independently and chose to do this with Lifetime because my previous experience of them was so positive.

Check out the video of Bianca and Keelee talking about their training experience, and life after Lifetime...

Tell us what you enjoyed about training with Lifetime…

My tutor was fantastic and didn’t just simply teach me the course curriculum – he provided me with invaluable support and advice throughout and was available on the phone or on e-mail to answer any questions or queries I had.

I have friends who are also qualified personal trainers but studied with other learning providers and the contact and support they experienced with their tutors doesn’t seem to compare to what you get when training with Lifetime; it’s one of the main reasons I decided to study my second qualification with them.

The course was very well structured and whilst it does incorporate a lot of theory, this was taught in a way that made it applicable to a working gym environment and so was instantly transferable. You can’t learn everything from any course or qualification but the knowledge and expertise that you will develop will provide you with an excellent, well-rounded understanding of your chosen field from which you will continue to develop once you qualify.

So what did you decide to do having completed your Personal Training qualification?

I continued working at Virgin Active as a fitness instructor and personal trainer and then set up BK Personal Training with my sister, Bianca, in October 2012.

Although our business is relatively new, we have already established a diverse client base; ranging from 16 – 80 years old, our clients’ goals are all fairly similar and we work with them to devise training programmes bespoke to their age and fitness levels.

We visit almost all of our clients in their homes, which can provide us with some challenges as space is sometimes restricted but we have built up an extensive range of functional training equipment to keep training sessions varied and ensure our clients aren’t missing out by not training with us in a traditional gym environment.

We also provide advice and guidance on nutrition and wellbeing, and pride ourselves on being there for our clients whenever they need us.

If you had one piece of advice for other Lifetime learners, what would it be?

Keep learning! Particularly if there is an area of personal training that you want to specialise in. You will find that a lot of personal trainers don’t just stop at their Level 2/3, many go on to building up an extensive portfolio of qualifications which will only benefit you further as you progress in the industry.

Learning doesn’t always have to be in the form of an official qualification either – if a client asks you a question and you’re not sure, don’t lie and pretend you know the answer! Be honest and make sure it’s the first thing you research afterwards. You’ll definitely remember it for next time!

Check out the girls website now at

For more information about training with us visit our personal trainer page or give us a call on 0870 120 1207.

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